Thursday, July 24th, 2008 by Garrick Schmitt
Nielsen is out with some interesting stats on the US mobile Internet market. According to Nielsen, the US is the global leader (!) in mobile Internet adoption with 40 million subscribers actively using the Internet on their mobile devices. The UK, Italy, Russi and Spain round out the top five ...
Tags: cnn, google, mail, Mobile, nielsen, stats, us, yahoo
Posted in Mobile | 3 Comments »
Tuesday, June 24th, 2008 by Garrick Schmitt
Last week my colleague Joe Crump discussed “Digital Darwinism” at the Cannes International Advertising Festival. He argues, very persuasively, that digital brands have a certain undeniable DNA. And, to help marketers and brand advertisers, he's created a "Brand Genes Scoreboard". Here's a link to the original article and the presentation:
...
Tags: apple, cannes, coca-cola, darwinism, dna, ebay, ge, google, ibm, intel, interbrand, joe crump, mercedes, netflix, yahoo, youtube
Posted in Digital Branding | 1 Comment »
Thursday, June 19th, 2008 by Garrick Schmitt
This week I appeared on a marketing-focused panel, called Marketing S.O.S!, at Supernova '08 in San Francisco. Joining me were Kuiumarse Zamanian formerly from Yahoo! and now at Glam Media, Kerry Chrapliwy from Hewlett-Packard, Deborah Schultz formerly from SixApart and Hugh MacLeod, a well-known blogger and pundit. Howard Greenstein moderated.
It ...
Tags: Advertising, apple, blendtec, hp, jay-z, mini, nike, sixapart, Social Media, twitter, viral, will it blend, wom, yahoo, zappos
Posted in Advertising, Digital Branding, Social Media | 4 Comments »
Thursday, June 12th, 2008 by Garrick Schmitt
Supernova, one of the best technology conferences, is kicking off in San Francisco next week. The theme is how to best navigate the "network age", where mainstream consumers mix-and-match utility computing services to their liking and maintain a web of complex social interactions.
There are a host of top-industry thinkers on ...
Tags: clay shirky, esther dyson, fcc, google, hp, joe krauss, jonathan schwartz, network, reed hunt, sun, supernova, wharton, yahoo
Posted in Advertising, Digital Consumer Behavior, Technology | No Comments »
Tuesday, May 20th, 2008 by John-Alistair George
Finding video on the web has been a pretty hit or miss affair for quite some time. This is due to the fact that we solely rely on the descriptions added by users to video content. And while some may argue that this is the best model (and most scalable) ...
Tags: aol video, meta data, meta tag, msn, semantic, tagging, TubeTagger, video, yahoo, youtube
Posted in Analytics, Design Tactics, Digital Consumer Behavior, Media + Entertainment, Social Media, Technology | No Comments »
Friday, April 11th, 2008 by Garrick Schmitt
Here's the presentation that I'm giving at the IA Summit in Miami on consumer behavior and Web 2.0. It's called Do Real People Really Use Tag Clouds?: Research To Help Separate Web 2.0’s Hits From Hype and is an evolution of the consumer behavior research we did late-last year. From ...
Tags: cbs, cnn, dell, facebook, flows, ia summit, interaction design, netflix, nytimes, page design, red bull, rss feeds, Social Media, starbucks, user experience, Web 2.0, yahoo
Posted in Design Tactics, Digital Consumer Behavior, Mobile, Social Media, Web 2.0 | 9 Comments »
Thursday, April 3rd, 2008 by John-Alistair George
Yesterday at the CTIA Wireless trade show in Las Vegas, Yahoo introduced the new version of their Mobile search. This latest incarnation of mobile search lets Web Publishers integrate search into their mobile sites. In my opinion, Yahoo is the leader in the mobile web application department. At least ...
Tags: CTIA, Mobile, oneSEARCh, search, Voice, wireless, yahoo
Posted in Advertising, Media + Entertainment, Mobile | No Comments »
Monday, February 11th, 2008 by Mia Northrop
The OpenID Foundation has confirmed that Google, Yahoo!, Microsoft, VeriSign and IBM are now board members, with the aim of fostering international participation in the "one username to rule them all" initiative.
What some have considered a pipe dream is growing in maturity and momentum. Businesses that embrace single ...
Tags: google, grows, momentum, openid, Social Media, with, yahoo
Posted in Technology | No Comments »
Thursday, January 17th, 2008 by Garrick Schmitt
As consumers are starting to live more of their lives online, managing one's "digital ID" (multiple IDs for many of us) is critical. In "Got ID?" from last year's AARF Digital Design Outlook, we took a look at many of the open Web 2.0 services that have popped-up ...
Tags: blog, boost, design, digital, from, gets, massive, open, openid, Social Media, Web 2.0, yahoo
Posted in Technology | 2 Comments »