Thursday, April 3rd, 2008 by John-Alistair George
Yesterday at the CTIA Wireless trade show in Las Vegas, Yahoo introduced the new version of their Mobile search. This latest incarnation of mobile search lets Web Publishers integrate search into their mobile sites. In my opinion, Yahoo is the leader in the mobile web application department. At least ...
Tags: CTIA, Mobile, oneSEARCh, search, Voice, wireless, yahoo
Posted in Advertising, Media + Entertainment, Mobile | No Comments »
Tuesday, March 25th, 2008 by Garrick Schmitt
Last week I had the opportunity to talk to a leading industry analyst about a number of potential small web site investments that marketers and publishers could make to yield the biggest possible pay-off. The premise being, of course, that in economic hard times site owners needed to stretch ...
Tags: acquisition, Analytics, conversion, facebook, hitbox, myspace, omniture, optimization, paid search, red bull, retention, rock you, search, search engine, seo, widgets
Posted in Advertising, Analytics, Design Tactics, Digital Branding, Digital Consumer Behavior, Social Media, Technology, eCommerce | 1 Comment »
Friday, February 15th, 2008 by Garrick Schmitt
Get ready for the next wave of digital display and video advertising. From today's New York Times:On Thursday, Google started testing video ads on some pages of search results. And it is developing ad formats with images, interactive maps and other more elaborate features.Marissa Mayer, Google's vice president of search ...
Tags: ads, Advertising, google, Media + Entertainment, role, search, test, video, Web 2.0
Posted in Advertising, Media + Entertainment, Web 2.0 | No Comments »