Monday, May 19th, 2008 by John-Alistair George
What does the hotel of the future look like? It's a common question and a massive opportunity given the relationship that many travelers have with a hotel -- even more so given how far behind most hotels are from a technology standpoint. Things are starting to change, however.
Sheraton Hotels & Resorts and ...
Tags: apple, hotel, kiosk, microsoft, Mobile, sheraton, starwood, surface, travel, windows
Posted in Analytics, Digital Branding, Digital Consumer Behavior | 1 Comment »
Sunday, May 11th, 2008 by Julia Debari
If I mention Apple, the first person that pops into most people's minds is Steve Jobs. If I mention Microsoft it is Bill Gates. They are the force behind these larger than life brands. What happens when they leave (as Bill Gates has and Steve Jobs did for a while)? ...
Tags: apple, barista, brand, brands, consumers, digital, ecosystem, google, interactions, micro, microsoft, starbucks, twitter, Web 2.0, yelp
Posted in Digital Branding, Digital Consumer Behavior | 9 Comments »
Thursday, April 10th, 2008 by Tim Barnes
Relevancy. 2007 was the breakout year for behavioral targeting for both solution providers and marketers. According to Forrester Research, more than 75% of marketers were either using or evaluating the use of online behavioral targeting last year. A consolidation of tools aimed at delivering dynamic content on clients’ sites as ...
Tags: , Advertising, atlas, avenuea razorfish, behavioral targeting, facebook, forrester, google, microsoft, myspace, offermatica, site side ad serving, tacoda
Posted in Advertising, Analytics, Design Tactics | 1 Comment »
Wednesday, April 9th, 2008 by Garrick Schmitt
How do you design one of the first multi-touch, multi-user interface experiences for a retail environment?
That's what our Avenue A | Razorfish design team solved for Microsoft and AT&T Wireless. Last week, at the CTIA Wireless Conference, the companies announced their initiative to bring Microsoft Surface to life in ...
Tags: apple, at&t wireless, computing, CTIA, design, development, device recognition, environment, iphone, microsoft, Mobile, multi-touch, multi-user, surface
Posted in Advertising, Design Tactics, Mobile, Technology, Web 2.0 | 1 Comment »
Monday, March 24th, 2008 by Kyle Outlaw
There has been a lot of discussion recently about how web design is influencing mobile. You don't hear as much about how phone interface design, and more specifically the iPhone, is beginning to influence user experience on the web.
Ribbit - "Silicon Valley's first phone company" - is creating some pioneering ...
Tags: amphibian, iphone, microsoft, ribbit, tellme, voicemail
Posted in Mobile, Technology, Web 2.0 | 1 Comment »
Wednesday, March 19th, 2008 by Garrick Schmitt
At this point we've just about given up on retrieving our lost data from earlier this week. Here's a quick recap of what we covered:
Adweek's Brian Morrissey nails a number of key trends shaping the digital design landscape in Form + Function -- a must read. Quick excerpt:
Funny microsites ...
Tags: , 37 signals, advertising age, adweek, aquantive, atlas, avenue a | razorfish, critical mass, design, digital, microsoft, nokia, organic, silicon alley insider
Posted in Advertising, Design Tactics, Digital Consumer Behavior | No Comments »
Sunday, February 24th, 2008 by Dawa Riley
In a press release last week, Microsoft announced that it would increase the openness of its products by adhering to four new interoperability principles including ensuring open connections, promoting data portability, enhancing support for industry standards and fostering more open engagement with open source communities.
For a company which has often ...
Tags: Digital Consumer Behavior, expands, facebook, General, initiatives, interoperability, microsoft, open, role, Web 2.0
Posted in Technology | 3 Comments »
Thursday, February 7th, 2008 by Mia Northrop
Once the home of privacy policy, terms & conditions and regulatory links and other low priority must-haves, the site footer is enjoying a renaissance as a strategic navigation and branding tool. The footer is often a repository for boring fine -print links, but Pop Upon Magazine has showcased 15 ...
Tags: archive, blog, design, Design Tactics, digital, Digital Branding, evolution, footer, interface, microsoft, Mobile, Web 2.0
Posted in Digital Branding | 1 Comment »