Tuesday, May 27th, 2008 by Garrick Schmitt
My favorite web service of 2008 is Muxtape which, inspired the analog mix tape cassette culture of the 80s and 90s, allows users to create their own mixes — typically 12 songs — upload the files, sequence the songs and post. One of the pure joys of the service is ...
Tags: api, beta, custom search, developers, facebook, google, jetblue, muxfind, muxseek, muxtape, platforms, services, southwest airlines, tweetscan, twhirl, twitter, web, zappos
Posted in Advertising, Design Tactics, Digital Consumer Behavior, Social Media, Technology, Web 2.0 | 3 Comments »
Thursday, May 22nd, 2008 by Lindsay Wong
1. O.K., Avatar, Work With Me – The Introduction of the Wii Fit
What is it? The Wii has become the best-selling gaming console of our time, selling more than 25MM systems worldwide. It appeals to people of all ages—everyone from grandparents to hardcore gamers find the Wii’s games (e.g. bowling ...
Tags: Advertising, Analytics, facebook, Mobile, nintendo, nytimes, tbs, virgin, wii
Posted in Advertising, Digital Branding, Mobile, Social Media | 1 Comment »
Friday, April 11th, 2008 by Garrick Schmitt
Here's the presentation that I'm giving at the IA Summit in Miami on consumer behavior and Web 2.0. It's called Do Real People Really Use Tag Clouds?: Research To Help Separate Web 2.0’s Hits From Hype and is an evolution of the consumer behavior research we did late-last year. From ...
Tags: cbs, cnn, dell, facebook, flows, ia summit, interaction design, netflix, nytimes, page design, red bull, rss feeds, Social Media, starbucks, user experience, Web 2.0, yahoo
Posted in Design Tactics, Digital Consumer Behavior, Mobile, Social Media, Web 2.0 | 9 Comments »
Thursday, April 10th, 2008 by Tim Barnes
Relevancy. 2007 was the breakout year for behavioral targeting for both solution providers and marketers. According to Forrester Research, more than 75% of marketers were either using or evaluating the use of online behavioral targeting last year. A consolidation of tools aimed at delivering dynamic content on clients’ sites as ...
Tags: , Advertising, atlas, avenuea razorfish, behavioral targeting, facebook, forrester, google, microsoft, myspace, offermatica, site side ad serving, tacoda
Posted in Advertising, Analytics, Design Tactics | 1 Comment »
Monday, April 7th, 2008 by Jason Levin
It’s come up again, with my current client, as it has with almost every project I’ve worked on: How do you put all the important information on the homepage and have it be prominent?
This time I think we have an answer that will work for most sites, is easy to ...
Tags: , alltop, design, digg, facebook, feeds, information visualization, linkedin, rss
Posted in Design Tactics | No Comments »
Tuesday, March 25th, 2008 by Garrick Schmitt
Last week I had the opportunity to talk to a leading industry analyst about a number of potential small web site investments that marketers and publishers could make to yield the biggest possible pay-off. The premise being, of course, that in economic hard times site owners needed to stretch ...
Tags: acquisition, Analytics, conversion, facebook, hitbox, myspace, omniture, optimization, paid search, red bull, retention, rock you, search, search engine, seo, widgets
Posted in Advertising, Analytics, Design Tactics, Digital Branding, Digital Consumer Behavior, Social Media, Technology, eCommerce | 1 Comment »
Tuesday, March 11th, 2008 by Dawa Riley
Photo Source: Wired Blog
Referred to by some industry analysts as a train wreck interview, there is no shortage of opinions debating the merits of Sarah Lacey's keynote interview with Mark Zuckerberg, Founder and CEO of Facebook. I will leave it up to the blogosphere, twitter, Cnet and Wired to ...
Tags: facebook, keynote, social networks, sxsw interactive
Posted in Advertising, Design Tactics, Digital Consumer Behavior, Media + Entertainment, Reviews, Social Media, Technology, Web 2.0 | No Comments »
Thursday, March 6th, 2008 by Garrick Schmitt
Do we really need to create unique digital experiences for Gen Y?
That's the running debate I've been having with some of my colleagues and industry analysts this week. I've always argued that to create great digital experiences online you need to look past demographics (and psychographics) to focus on ...
Tags: eCommerce, facebook, forrester, gen y, marketing, millennials, myspace, network, Social Media, social shopping, victoria's secret, web design
Posted in Advertising, Analytics, Digital Consumer Behavior, Social Media | No Comments »
Sunday, February 24th, 2008 by Dawa Riley
In a press release last week, Microsoft announced that it would increase the openness of its products by adhering to four new interoperability principles including ensuring open connections, promoting data portability, enhancing support for industry standards and fostering more open engagement with open source communities.
For a company which has often ...
Tags: Digital Consumer Behavior, expands, facebook, General, initiatives, interoperability, microsoft, open, role, Web 2.0
Posted in Technology | 3 Comments »
Friday, January 4th, 2008 by Dawa Riley
In order make big predictions regarding what innovations might occur within our industry moving forward, it is useful to look back at the past. The following acknowledges some of the 2007's biggest achievements.
The Facebook Platform
In May this year, Facebook released its "Platform" or software environment which allowed third party ...
Tags: api, digital, Digital Branding, Digital Consumer Behavior, Downloads, facebook, General, Media + Entertainment, Mobile, platform, retrospective, Reviews, social, Social Media, Web 2.0
Posted in Digital Branding, Mobile, Technology, eCommerce | No Comments »