Friday, April 11th, 2008 by Garrick Schmitt
Here's the presentation that I'm giving at the IA Summit in Miami on consumer behavior and Web 2.0. It's called Do Real People Really Use Tag Clouds?: Research To Help Separate Web 2.0’s Hits From Hype and is an evolution of the consumer behavior research we did late-last year. From ...
Tags: cbs, cnn, dell, facebook, flows, ia summit, interaction design, netflix, nytimes, page design, red bull, rss feeds, Social Media, starbucks, user experience, Web 2.0, yahoo
Posted in Design Tactics, Digital Consumer Behavior, Mobile, Social Media, Web 2.0 | 9 Comments »
Thursday, March 27th, 2008 by Garrick Schmitt
Starbucks, more than any other company, has given rise to the “experience economy.” But today the company, with its sagging stock price, is in a deep funk. With shares down around 40%, sales flat to declining and foot traffic falling off, many industry analysts question where Starbucks lost its way: ...
Tags: , appexchange, apple, barack obama, clover, dell, dunkin' donuts, howard schultz, idea, innovation, iphone, itunes, kiva.org, mcdonalds, meetup.com, oracle, salesforce.com, starbucks, treehugger.com
Posted in Advertising, Design Tactics, Digital Branding, Digital Consumer Behavior, Social Media, Web 2.0, eCommerce | 2 Comments »