Friday, January 11th, 2008 by Garrick Schmitt
One of the most interesting ecommerce features to pop-up on Amazon.com in recent weeks is the very, very slick "Customers Compare" feature which allows consumers to not only browse by "most popular" but also get personalized recommendations after voting on a series of products.
There are essentially four different ways to ...
Tags: amazon, com, compare, debuts, eCommerce, feature, Reviews
Posted in eCommerce | 1 Comment »
Thursday, January 10th, 2008 by Garrick Schmitt
In 2008 the biggest brands, with the biggest advertising budgets, will become "mini-moguls" bankrolling a host a of new digital media properties. Advertisers are increasingly leveraging the reach, distribution and relatively low cost of digital content production to become formidable media publishers. We saw this trend start to develop early ...
Tags: advertisers, Advertising, become, com, Digital Branding, media, Media + Entertainment, moguls, Social Media, Web 2.0
Posted in Digital Branding | No Comments »
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