Google to Test Video Ads in Search

Friday, February 15th, 2008 by Garrick Schmitt

Get ready for the next wave of digital display and video advertising. From today's New York Times:On Thursday, Google started testing video ads on some pages of search results. And it is developing ad formats with images, interactive maps and other more elaborate features.Marissa Mayer, Google's vice president of search ...

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Posted in Advertising, Media + Entertainment, Web 2.0 | No Comments »

Google Pushes 2D Barcodes on Print Ads

Thursday, January 31st, 2008 by Garrick Schmitt

  As many of you know we've been closely following the mobile space and the emergence of 2D barcodes, in particular. We've been big advocates of the technology and its potential since we launched Smartpox almost two years ago. Now it looks like 2D barcode mini-phenomena may yet crack ...

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Posted in Mobile, Technology, eCommerce | No Comments »