February, 2008 Archive
Friday, February 29th, 2008
From the Avenue A | Razorfish's Digital Outlook Report...my take on why marketers, advertisers and web site publishers are still placing too much emphasis on the role of the home page in the consumer experience when all of the data is telling us to do otherwise.
ONLY A FEW YEARS AGO, ...
Tags: , Analytics, consumer behavior, entertainment, home page, media, publishing, tracking
Posted in Advertising, Analytics, Digital Consumer Behavior, Media + Entertainment, Web 2.0 | No Comments »
Thursday, February 28th, 2008
Joel Garreau of the Washington Post has written a very interesting piece on the social impact of mobile telephony titled Our Cells, Ourselves. In it he states that the cellphone represents the "fastest global diffusion of any technology in human history", pointing out that there are currently 3.3 billion ...
Tags: Social Media
Posted in Digital Consumer Behavior, Mobile, Social Media | 1 Comment »
Thursday, February 28th, 2008
Much has been made of Mint.com, a money management site that makes it easy to get an aggregated picture of how you spend your money, regardless of its source or which bank it resides in. Most of the buzz has focused on the well designed charts and tables that present ...
Tags: Design Tactics, edward tufte, graph, information visualization, mint, mint.com, moma, newsmap, tufte, Web 2.0, widget
Posted in Design Tactics, Web 2.0 | 3 Comments »
Wednesday, February 27th, 2008
Google was recently rated by Millward Brown's Brandz report as the number one global brand, all the more suprising because Google does not advertise. Google's most immediate peers in the report include Coca Cola, Microsoft and GE, companies whose advertising budgets are well established and well exercised around whe world.
Corroborating ...
Tags: Digital Branding
Posted in Advertising, Digital Branding | 3 Comments »
Tuesday, February 26th, 2008
On Monday Avenue A | Razorfish released its 2008 Digital Outlook Report, an annual report helps marketers, publishers, advertisers and others in the internet industry understand trends in digital spending and consumer behavior. It contains rich insights ranging from the future of search marketing to social media.
The highlight is ...
Tags: Advertising, Digital Consumer Behavior
Posted in Analytics | No Comments »
Tuesday, February 26th, 2008
Think about the last five or so products you purchased; how many of them were influenced by recommendations of friends or even random strangers? If you are like most Americans, the vast majority of your purchasing decisions involve some form of peer interaction.
It comes as no surprise that ...
Tags: consumers, Design Tactics, Digital Consumer Behavior, nielsen, products, Shopping, social, Web 2.0
Posted in eCommerce | 1 Comment »
Monday, February 25th, 2008
There's an interesting article by Jack Ewing in BusinessWeek that talks about how companies like Nokia, Ericsson and Siemens are embracing renewable energy in Asia and Africa in order to supply rural areas with mobile services. According to Ewing, growth in the mobile industry will be heavily contingent upon the ...
Tags: base, energy, interface, Mobile, renewable, stations
Posted in Mobile, Technology | No Comments »
Sunday, February 24th, 2008
In a press release last week, Microsoft announced that it would increase the openness of its products by adhering to four new interoperability principles including ensuring open connections, promoting data portability, enhancing support for industry standards and fostering more open engagement with open source communities.
For a company which has often ...
Tags: Digital Consumer Behavior, expands, facebook, General, initiatives, interoperability, microsoft, open, role, Web 2.0
Posted in Technology | 3 Comments »
Monday, February 18th, 2008
On February 12 a panel of human behavior and technology experts gathered at the Mobile World Congress in Barcelona, Spain. One of the sessions was titled "Its the User Experience, Stupid".
David Benjamin, from EE Times, wrote an excellent piece on the conference.
He wrote that Anup Murarka sighted a ChangeWave ...
Tags: apple, Design Tactics, Digital Consumer Behavior, feature, interface, iphone, Mobile, phones, user interface
Posted in Design Tactics, Digital Consumer Behavior, Mobile | 3 Comments »
Friday, February 15th, 2008
Get ready for the next wave of digital display and video advertising. From today's New York Times:On Thursday, Google started testing video ads on some pages of search results. And it is developing ad formats with images, interactive maps and other more elaborate features.Marissa Mayer, Google's vice president of search ...
Tags: ads, Advertising, google, Media + Entertainment, role, search, test, video, Web 2.0
Posted in Advertising, Media + Entertainment, Web 2.0 | No Comments »
Thursday, February 14th, 2008
The Future of Entertainment Series
Science and Technology: The Rise of Geek Culture
Today's media consumption using the latest technology has resulted in the rise of a 'Geek Culture,' categorized by users who are becoming increasingly savvy about new gadgetry as part of their growing ...
Tags: culture, geek, interest, interesting, Media + Entertainment, phones, snippet, Social Media, Web 2.0
Posted in Technology | No Comments »
Thursday, February 14th, 2008
The new Android SDK was released today. Build m5-rc14 brings a host of improvements to SDK. Updates were made to the user interface which received a lot of criticism due to the clunkiness and linear approach to menus and navigation.
They also added the option for developers to create Layout animations ...
Tags: android, anticipated, interface, released, sdk, update
Posted in Mobile, Technology | No Comments »
Wednesday, February 13th, 2008
Qualcomm, ARM, NEC, and Texas Instruments are just a few of the companies showcasing prototypes running Google's Android operating system at this year's GSMA World Congress in Barcelona. Despite the fact that these prototypes were implemented on circuit boards rather than actual phones and the Android UI itself is still ...
Tags: action, google, googlephone, interface, Mobile
Posted in Mobile | 1 Comment »
Tuesday, February 12th, 2008
Yahoo launched its oneConnect social mobile application in Barcelona this week. The application is essentially an address book on steroids - it aggregates social networks such as Facebook, Flickr, Twitter and LinkedIn in addition to messaging services including Yahoo Messenger, GoogleTalk, AIM, MSN, and SMS. Yahoo Mail, Gmail, Hotmail, and ...
Tags: enter, interface, Mobile, phonebook, social, Social Media
Posted in Mobile | No Comments »
Monday, February 11th, 2008
The OpenID Foundation has confirmed that Google, Yahoo!, Microsoft, VeriSign and IBM are now board members, with the aim of fostering international participation in the "one username to rule them all" initiative.
What some have considered a pipe dream is growing in maturity and momentum. Businesses that embrace single ...
Tags: google, grows, momentum, openid, Social Media, with, yahoo
Posted in Technology | No Comments »
Friday, February 8th, 2008
Jupiter Research and Forrester both released reports this week indicating that the eCommerce sales will boom in the next five years. Of particular note is the following from a Computer World article covering their release:
"Consumers do exhibit loyal behavior to the channel, provided that retailers are able to meet and ...
Tags: Design Tactics, Digital Branding, Social Media, Web 2.0
Posted in Digital Branding, eCommerce | 1 Comment »
Thursday, February 7th, 2008
Once the home of privacy policy, terms & conditions and regulatory links and other low priority must-haves, the site footer is enjoying a renaissance as a strategic navigation and branding tool. The footer is often a repository for boring fine -print links, but Pop Upon Magazine has showcased 15 ...
Tags: archive, blog, design, Design Tactics, digital, Digital Branding, evolution, footer, interface, microsoft, Mobile, Web 2.0
Posted in Digital Branding | 1 Comment »
Wednesday, February 6th, 2008
'To beta or not to beta' can be a controversial business decision. Betas offer an opportunity to hone site performance, collect data on user behavior to tweak usability and test the value of features and functionality. Increasingly, private betas are being used to ration the number of visitors to a ...
Tags: beta, blitz, community, new, social, Social Media, testing, twist, Web 2.0
Posted in Uncategorized | 2 Comments »
Tuesday, February 5th, 2008
Schmap, an international city guide mashup with Google Maps, provides visitors with numerous ways to access their entertainment and attractions content. Users can visit the online site, download a desktop application or add a widget to their own site or blog. Interestingly, there is a sense that each access ...
Tags: 3D Interfaces, Design Tactics, like, Mobile, Social Media, Web 2.0, widget, with, would
Posted in Technology | No Comments »
Tuesday, February 5th, 2008
We kicked off 2008 with a bit of forecasting and futurism, albeit slowly. Time to take stock and see what resonated with you this month.
Here's a quick run-down of the Top Ten January Digital Design posts:
1. Digital Consumer Behavior Study -- The AARF consumer behavior study in all of its ...
Posted in Analytics, Mobile, Technology | No Comments »
The latest on digital design trends and consumer behavior from Avenue A | Razorfish
