Sprint Launches 2D Barcode Reader

January 15th, 2008 by Garrick Schmitt    
Tags: , , , , , ,

Sprint 2D Barcode AdSprint is setting the pace for U.S. wireless carriers by supporting 2D barcode scanning in ‘08. The company is pushing out the service under two different monikers: “Phone IQ” and “2-D Intelligence”. It’s no secret that we here at Avenue A | Razorfish have been big proponents of 2D barcodes for quite some time. Nearly two years ago we launched Smartpox — a community site built around the creation and distribution of mobile bar codes as part of our AARF IdeaLab.

At the time, we realized that the only thing holding back the acceptance of this new technology was support among the carriers. 2D barcode scanning, or QR codes, is already wildly popular in Asia and starting to takeoff in Europe. Sprint deserves a round of applause for this effort and we, for one, can’t wait to see how the U.S. market reacts.

Sprint 2D Barcode Ad, QR code

Get all the details at the Sprint PhoneIQ site.



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  1. 3 Responses to “Sprint Launches 2D Barcode Reader”

  2. By barcode scanners on Jun 20, 2008 | Reply

    What type of apps do you guys develope for this technology

  3. By zebra printers on Aug 7, 2008 | Reply

    Is this reader a stand alone scanner or cell phone?

  4. By batteries on Aug 30, 2008 | Reply

    Does anyone knows how cairo-dock can be installed in a openSuSE 10.2 (prequisites, already installed packages?) I would be grateful for http://www.batteryfast.co.uk a how to.

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